Editing in a music video is one of the most essential parts in a video and could differ the music video from being unsuccessful to successful and the right editing and effects could change the amount of attention and profit a record label/company makes. Effects and editing have to be chosen specifically to fit a specific audience, so if an audience is younger , a record label would tend to use more colour and effects to make it more child-like where for an older audience, they tend to keep it more neutral and stick to simple transitions and camera work. I feel that editing plays a huge part within a music video as I feel an audience can judge a song based on the music video.
No comments:
Post a Comment